Which is better SEO or SEM
SEM is stands for search engine marketing. People sometimes get confused between SEM and SEO. They do not get to understand the difference between both notions. Search engine optimization also known as SEO is a way to get traffic to your website naturally without paying anything for that, and to get the attention of search engines.
We can say that the purpose of SEM and SEO is same to get the attention of search engine and to get traffic but in search engine marketing you will have to pay to publish your ads and website on search engine websites like google. They will put your ad on the top of their page. You can say that it is a customary way of advertisement because you pay for your ad. It will help you to get higher visitor to your website because you have paid to google for it. In SEM you will get direct response but SEO will find indirect ways to market your website.
In optimization you make an ad of your website with relative keywords and phrases so when a person searches with those keywords google will show your website to them for the services they are looking for. You can also add links and HTML to your website and put tags and meta tags. All these things are ways of search engine optimization that you do to get the targeted traffic. The html links help a user to go to a certain page on your website. The best think will be to just put the website link and from there the visitor will get to the required page. This will make him to stay for some time on your website and he will also look other things that you have shown on it.
You will get the best results through SEO if you don’t try to cheat search engines. You will lose your websites by using tricks because your website will be banned. You will get fame for website for some time by using these tricks, it will get down as fast as its fame had gone up. Search engine system will find out if you have some keyword abuse link farming or page cloaking very soon. You can do the SEO b yourself. You can get knowledge about it through internet.
SEO and SEM both are best for your website. You can use both methods at same time, this way you will get more benefits. The fastest way for marketing is SEM, but it will remain for a limited time as per the amount you have paid. If you want a long time result, consider SEO.