Types of link building
Link building is a tool for SEO (search engine optimization) to build links on other websites to bring traffic towards your website. This tool defines the strategies planned for the raise in the quality of inbound links to a webpage that will increase the rank of the website and the page in search engines most importantly in Google, which is the most used and powerful search engine of the time. It can increase the number of high quality links to a website, these links will get traffic to a website and that will make the page to get first rank. This is the most popular and effective strategy to market products and services, also the most efficient to get sales for your business.
There are many types of links, and these links can be made through purchasing or through exchanging links with other pages and websites. There are other methods too to get links for your website by content and plans for marketing.
Editorial links are those which can be getting from good content, design and the marketing strategy planned for the website. They cannot be get from trading links or buy them. The reason for naming them as editorial is because they can be getting because of the power of content and writing skills.
There are also resource links too, they are also known as information links. These types of link can be getting from one-way or two-way. In the early time of internet and website these links were called only by a link. There was no specific name for them. In simple words they hyperlink the website with one which will have relevant informative and helpful information, also which has better image on internet.
In is a tradition of search engine to judge the value and the usefulness of a website by the number of links available in this of different websites. These links work as a vote for these sites, and these votes help it to get as high ranking as the high quality links it has. If you have links of relevant websites they will count more than of irrelevant websites.
The search engine will categorize the website with text given in the address of the links. The engine asks for these pages to use resource links because they are not faked. There are many who use wrong and false methods and get undeserving ranks and cheat search engines.
Acquired links are those which can be bought by the owner through payment or distribution. They are also being known as organically obtained links. These links include link advertising, article distribution, and paid linking, also directory links.
A reciprocal link is one that can be exchanged by the owners to get mutual traffic. They will link each other’s website.